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October is Breast Cancer Awareness Month!


Pleasantly-mild temperatures, the shifting colors of leaves, migrating birds…Fall is here!


October holds a special significance for us: it is Breast Cancer Awareness Month.
We salute the courage of everyone who has dealt with this terrible disease; you are an inspiration!


October 3rd: Do you know someone that could use a smile? Let us help find the perfect pick-me-up for your friend or loved one so they can celebrate World Smile Day in style! Smile at us and we’ll smile right back at you—and give you 10% off your entire purchase all weekend!

October 5th:  Get your motor runnin’, it’s time for the 24th Annual Downtown West Allis Classic Car Show! Greenfield Avenue from 70th to 76th and adjacent side streets will be populated by 450 of the flashiest hot rods and classiest Classic Cars in the city.

October 18thThe air will soon carry that cool reminder that winter is around the corner, so warm up with a special someone.  Make this year’s Sweetest Day a romantic autumn interlude to remember with a piece of specialty jewelry from Diane’s Designs!  Mention this ad to receive 10% off your entire purchase this weekend!

October 25th: We are excited to be participating in the Downtown West Allis Halloween Hunt! Join us (and over 600 children and their families!) from 10am to Noon for a fabulous morning of Halloween fun including candy and jewelry-related treats!

October 31rst: Happy Halloween! Treat yourself or a beloved ghoul or goblin to a divine design courtesy of our master Jewelers! We’ll likely be getting in the spirit of this spooky holiday with some fun costumes.

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